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Educational illustration

Drawings for education, made in Nairobi.

Mood Graphics is a specialist educational illustration studio. We make teaching graphics, textbook art and NGO explainers that are clear, respectful and unmistakably rooted in African classrooms and communities.

Educational illustration of a Kenyan classroom, used in a primary-school textbook
What we make

Teaching graphics that actually teach.

Four core formats cover roughly 90% of the work we ship for publishers, NGOs and schools.

Textbook & workbook illustration

Full-colour, line and spot illustrations for primary, secondary and tertiary curricula — CBC-ready and easy to license per print run.

Inclusive characters

Diverse, respectful character design that reflects real African classrooms, families and communities — not stock caricature.

NGO & advocacy visuals

Public health, climate, gender and child-rights explainers built for low-literacy audiences and multi-language rollouts.

Teaching graphics & infographics

Diagrams, process posters and concept sheets that turn dense content into a picture a learner can hold in their head.

Have a manuscript or storyboard?

Get a fixed quote in 48 hours.

Send us a chapter outline or a rough illustration list and we'll come back with a scoped estimate, a timeline, and a paid style test.

Who we work with

Built for publishers, NGOs and schools.

We're used to publishing pipelines, style bibles and multi-language rollouts — not stock libraries and one-off spot illos.

Illustration of a Maasai community from a cultural-heritage learning resource

Publishers

Educational publishers commissioning CBC-aligned textbooks, readers and workbooks. Print-ready CMYK, layered PSDs, sensible licensing.

Environmental illustration used by an NGO to explain reforestation

NGOs & schools

Advocacy explainers, teaching posters and community-facing campaigns — often low-literacy, multi-language and printed at scale.

FAQ

Common questions.

Short answers to what most briefs ask us on day one.

How much does educational illustration cost?

Pricing is per illustration and scales with complexity and licensing (print run, territory, digital use). A typical textbook chapter with 8–12 illustrations lands between USD 800 and 2,400. We quote a fixed price per scope after a short brief.

Can you match an existing style guide?

Yes. We routinely extend house styles for publishers and NGOs. Send the style guide or two sample spreads and we'll produce a paid test illustration before committing to a full series.

How long does a series take?

Roughly 2–3 weeks for a chapter (up to ~12 illustrations) and 8–12 weeks for a full learner's book. Rush schedules are possible when the brief and references are ready on day one.

Do you work outside Kenya?

Yes. About half of our educational work is for publishers and NGOs outside Kenya — we deliver print-ready files remotely and review over video.

Ready to begin

Book a 30-minute discovery call.

Bring a brief, a chapter list, or a rough sketch — we'll take it from there.

For publishers

Commission a chapter, a reader, or a full learner's book.

Send your manuscript, style guide or illustration list. We'll come back within 48 hours with a fixed quote, a delivery schedule and a paid style test — CBC-ready and press-friendly.

  • Fixed quote back within 48 hours
  • Paid style test before any full commitment
  • Direct line to the illustrator — no account managers
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